Run On Organic Now has a Media Kit (& Why!)

When I started Run On Organic back in 2012,

during my last semester of college, I took it upon myself to create, forge & develop relationships with brands in an effort to try more products, learn more and help promote brands that I believe are doing a good thing. Back then, a large percentage of my effort was just that: me reaching out to brands that interested me, acquiring complementary samples in exchange for my honest & candid thoughts.

Run On Organic has grown a bit since then. I now have a passionate, supportive group of people through my blog & across many of the social media platforms. I am so thankful for every single one of you that subscribes to my blog and reads my thoughts. I truly do my best work, as fast as I can (amongst juggling wearing the other hats I wear in life).

With ROO’s growth has come a change in the percentage of work that I pursue and the work that falls in my lap. Right now, about 80 percent of the products that I review have been a result of a company/brand pursuing me as a writer/blogger. I am so stoked on that fact. I feel like it’s been such a cool thing to watch this little idea evolve and develop over the last few years.

Until this point, I have not hosted a single advertisement on blog. Any logos or links on my site are affiliate links (I get a teensy commission if you make a purchase using that link). However, I do not get paid otherwise to promote those brands.

To keep up with the demand of running ROO (brands asking me to collaborate with them, advertising inquiries, new projects that pop up frequently) I have formed a media kit. This brief graphic provides what I believe is fair to ask as compensation for my time spent promoting a brand, hosting ads, etc.

Transparency is very important to me. I felt compelled to share this slight shift of gears on ROO and promise to disclose in each post that I get paid that that’s the case. Know that what I share here is done with a mind that aims to and is driven to educate, inspire and disclose the truth about food & skin care. Whether I have been given the product or have purchased it myself is irrelevant in that regard–though many may assume that paid reviews are always biased. That’s not who I am and anyone who knows me can can speak to that.

That said, I am excited for what has been with ROO, what is & what’s to come.

Thank you to everyone along the way for offering your help, advice, guidance, support and good vibes. They are very felt. I appreciate every single comment that I ever get from you guys. I am overflowing with gratitude for you. Thank you, thank you, thank you.

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